Left brain logic, right brain magic

Ventia

Ventia is a leading essential infrastructure services provider that makes infrastructure work for communities across Australia and New Zealand. The company is an Australian Securities Exchange (ASX) top 200 company, with a secondary listing on New Zealand’s Exchange (NZX) and a workforce of more than 35,000 people.

my role

As senior advisor for brand and marketing at Australian billion-dollar listed company, Ventia, I have been deeply engaged in driving and executing brand strategy to anchor a cohesive storytelling across the business - from the greater vision to the individual assets and employee engagement.

Furthermore, I have been particularly involved in the innovation pillar of the business, providing both internal communications and creating and delivering company-wide events that got employees excited about innovation.

/ all work

in this section:

brand, marketing & communications

2021-2025

strategic brand stewardship →

innovation communication →

pizza & pitch →

/strategic brand stewardship

A passionate brand ambassador, providing storytelling and structure to promote internal engagement and enable employees to understand the vision behind the brand and how to self-serve in its promotion.

brand, marketing and communication • 2021-25

/innovation communication

brand voice | visual style | storytelling | creative direction | communications

I worked in partnership with Ventia's Group Manager for Innovation to create a range of innovation communications internally and externally.

integrated brand portal
digital storytelling across platforms

innovation communication • 2022-25

/pizza & pitch

event design | communications | campaigns | culture and engagement

Co-founded and delivered award-winning culture-building event series, fostering a culture of innovative confidence in the business.

integrated brand portal
digital storytelling across platforms

culture and events • 2022-25

Get in touch

hello@ashikacreative.com